Press Room

25 March 2008

Strategic Marketing Alliance with the Travel Acquisitions Group

American Leisure Group Limited (AIM:ALGL), "the vacation resort company", today announces the establishment of a Strategic Alliance Marketing Agreement with the Travel Acquisitions Group ("TAG"), formerly Carlson Leisure Group, that was completed together with the sale of TraveLeaders Group, ALG's travel management and distribution company. 

As announced on 7 December 2007, ALG established a strategic alliance with TAG.  This agreement has now been formalised and is expected to significantly enhance the execution of ALG's business model.  This alliance designates ALG as the preferred family destination provider for the 1,700 owned and franchised travel agencies throughout the United States and Canada that fall within TAG's portfolio and over $6bn of buying power in the travel industry.

As announced on 7 December 2007, ALG established a strategic alliance with TAG.  This agreement has now been formalised and is expected to significantly enhance the execution of ALG's business model.  This alliance designates ALG as the preferred family destination provider for the 1,700 owned and franchised travel agencies throughout the United States and Canada that fall within TAG's portfolio and over $6bn of buying power in the travel industry.

Malcolm Wright, Chief Executive Officer of ALG, said: "We are delighted with both of these transactions, which will further enhance the travel component of our business model.  Specifically, we believe that the relationship with TAG and the expansion of the Company's leisure travel platform will contribute significantly to occupancy rates and ultimately revenue per room per night at our Sonesta Resort Orlando, Tierra del Sol."

TraveLeaders achieved a profit before taxation of approximately US$1.7 million on turnover of US$18.6 million (unaudited) in the year ended 31 December 2007. As of 29 February 2008, the net assets of TraveLeaders totalled approximately US$ 427,000.

For further information:


American Leisure Group Limited  
Fred Pauzar, Director of Corp. Development Tel: +44 (0) 7866 066 669
Malcolm Wright, Chief Executive Officer Tel +1 407 251 2240
  www.americanleisuregroupltd.com
Dawnay, Day Corporate Finance  
Gerald Raingold Tel: +44 (0) 207 509 4570
  www.dawnayday.com

Media enquiries:

Abchurch  
Henry Harrison-Topham / Gareth Mead Tel: +44 (0) 20 7398 7700
gareth.mead@abchurch-group.com www.abchurch-group.com

About TraveLeaders Group
Operating for over 37 years, TraveLeaders is one of the largest travel services distribution companies in North America offering diverse travel opportunities throughout the world.  The Company provides clients with a comprehensive range of business and vacation travel services, including corporate travel management, leisure sales, meetings and incentives planning, plus industry education and training.  TraveLeaders' integrated multi-channel distribution model offers its customers the choice of traditional brick and mortar agencies, dedicated on-site corporate travel departments, and the latest advancements in travel Internet technology and e-commerce capabilities.

About Travel Acquisitions Group
With more than 1,700 travel agency locations in the United States and Canada, Travel Acquisitions Group serves millions of individual leisure travelers, as well as select corporate clients and destinations. Travel Acquisitions Group also manages numerous leisure and franchise travel operations throughout the United States under a variety of diversified brands.  Organized into three individual companies, its brands include Carlson Wagonlit Travel Associates, Cruise Holidays, Results! Travel(R), SeaMaster Cruises(R), All Aboard Travel, SinglesCruise.com(R), Partners in Travel, Luxury Travel Network, Cruise Specialists, Fly4Less.com, CruiseDeals.com, Carlson Destination Marketing Services and Connexion Loyalty Travel Services.

 

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